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Email Delivery-Adding DNS Records

To help with website email delivery, you’ll need to add several DNS records where your domain’s nameservers are managed. These records include three CNAME records, an SPF TXT record, and a DMARC TXT record. This guide explains how to find, add, and verify those records at your DNS hosting provider.

Before You Begin

  • You must have access to your domain’s DNS management panel (at your registrar or DNS host).

  • DNS changes may take up to 24–48 hours to propagate.

  • Take care when editing DNS records — incorrect settings can impact website or email performance.

Step 1 — Find and Generate Your CNAME Records

  1. Go to Settings → Website → DNS Records for Email in your Workstand account.

  2. If you do not see CNAME records, enter your domain name only, for example:
    yourdomainname.com

    Do not include https:// or www

  3. If CNAME records were already displayed, skip to Step 2. If not, click Add Domain.

  4. Three CNAME records will be displayed, each with a Host and Value field.

You’ll copy these into your DNS host in the next step.

Step 2 — Add the CNAME Records at Your DNS Host

  1. Log in to your DNS hosting provider (where your nameservers point).

  2. Go to DNS Management, Zone Editor, or Advanced DNS Settings.

  3. For each record displayed in your Workstand account:

    • Add a new record and select Type: CNAME.

    • Copy and paste the Host and Value exactly as shown.

Important:
Most DNS providers automatically append your domain name to the Host field.

Example — if the record shows em1234.yourdomainname.com, enter only:
em1234

If you include the full domain, it could become em1234.yourdomainname.com.yourdomainname.com, which is invalid.

4.  Save each record.

Step 3 — Verify the Records

Once the CNAME records are added:

  1. Return to Settings → Website → DNS Records for Email.

  2. Click Verify to confirm your domain is connected correctly.

Verification can take 24–48 hours while DNS records propagate.
If verification fails initially, wait and try again later.

Step 4 — Create or Modify Your SPF TXT Record

Your SPF record defines which mail servers are allowed to send on behalf of your domain.

  1. Look for an existing TXT record beginning with v=spf1.

  2. If one exists, edit it to include our mail servers for Mailgun and SendGrid:

     
    ip4:69.72.38.55 include:sendgrid.net

  3. Example — if you also use Google Workspace, your record could look like this:

     
    v=spf1 ip4:69.72.38.55 include:sendgrid.net include:_spf.google.com ~all

  4. If no SPF record exists, create a new TXT record with the value above if using Google mail.

Step 5 — Add or Confirm a DMARC TXT Record

DMARC helps protect your domain from unauthorized use and phishing.

  1. Create a TXT record named:

     
    _dmarc.yourdomainname.com

    Example: _dmarc.bikeshop.com

  2. Use the following value for a basic (least strict) policy:

     
    v=DMARC1; p=none;

  3. Only one DMARC record should exist per domain.

    Multiple DMARC records can cause authentication failures.

Step 6 — Wait and Verify

After all records are added:

  • DNS propagation can take up to 24–48 hours.

  • You can check DNS propagation using whatsmydns.net.

Common Issues

Issue Cause Solution
Verification fails DNS changes not propagated Wait and retry after 24 hours
Invalid CNAME entry Domain included twice Use only the record prefix (e.g., em1234)
Email marked as spam Missing or incomplete SPF / DMARC Verify TXT record values
DMARC error Multiple DMARC records exist Keep only one _dmarc TXT record

Summary

Adding the required CNAME, SPF, and DMARC records ensures your domain and email setup are properly authenticated and trusted.
Once verified in your Workstand account, your domain is ready for secure, reliable email delivery from our sending servers.